Power to the User!

Form follows function ‘’Form (ever) follows function’’ is a famous a motto attributed to the American architect Louis Sullivan who lived until 1924. Nonetheless, the architectural concepts behind this short sentence were considered gospel truth until the second half of the XX century and many designers still follow some of its principles today. The coreContinueContinue reading “Power to the User!”

Thoughts on Retail Space V

SHOPPING AS AN EVENT As already addressed in our previous articles, the act of shopping, is drifting to a more complex experience then in the previous years. Surprise effect and spontaneity seem to have become crucial to the success of retail. Something part of the new Pop-Up culture, we could say. It makes sense toContinueContinue reading “Thoughts on Retail Space V”

Thoughts On Retail Space IV

BUILDING NEW STRATEGIES FOR RETAIL Building New Strategies – link Following our previous analysis, we believe that we can systematize the most important steps to be taken when moving forward with an investment for a new project, be it a new construction or refurbishment: I – WHERE TO INVEST? Cities are ever changing urban systems.ContinueContinue reading “Thoughts On Retail Space IV”